Strategy Swings From $13 Billion Bitcoin Loss to $1.4 Billion Profit as BTC Rallies
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- Strategy holds 840,447 BTC acquired at an average price of $75,385, and with Bitcoin trading around $77,000, the company is sitting on roughly $1.4 billion in unrealized gains — a reversal from being roughly $13 billion underwater in July when BTC fell to roughly $58,000.
- Strategy shares rose roughly 10% in Friday pre-market trading to $120, their highest level in two months.
- Strategy has sold 6,948 BTC for roughly $432.5 million since May, breaking from Executive Chairman Michael Saylor's "never sell" approach — though it stopped selling the following week, instead raising $334 million through MSTR share sales and boosting its dollar reserve to $4.8 billion.
- Bitcoin has surged nearly 23% over five consecutive days, its strongest run in months, after trading in the low-to-mid $60,000 range through most of the summer.
- President Donald Trump on Wednesday urged Congress to advance the Clarity Act establishing a federal digital asset framework, and CFTC Chair Michael S. Selig said Thursday he directed staff to prepare crypto market structure rules if Congress fails to pass the legislation.
Why it matters: Strategy's $1.4 billion paper gain hinges on BTC holding above its $75,385 average buy-in, but the company has quietly sold 6,948 BTC since May — a departure from Saylor's "never sell" creed that the rally's optics now overshadow, leaving investors exposed if Bitcoin revisits the high-$50,000 range.
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