Porsche to shut e‑bike motor division, cut 360 jobs
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- Porsche announced it will shut down its e‑bike motor division and cut around 360 jobs in Germany and Croatia.
- Fazua is one of the e‑bike acquisitions likely to be hit hardest, after Porsche took a majority stake in the German mid‑drive motor maker in 2022.
- Greyp is the other e‑bike acquisition likely to be affected, after Porsche increased its ownership in the Croatian smart‑bike firm founded by Mate Rimac in 2022.
- Rotwild will become the manufacturer of Porsche‑branded electric bicycles, as Porsche exits in‑house production.
- Michael Leiters is steering Porsche back toward combustion and hybrid vehicles while cutting costs, amid falling profits and U.S. tariff pressure.
Why it matters: The move eliminates roughly 360 jobs and ends Porsche’s in‑house e‑bike development, hurting employees and suppliers like Fazua and Greyp, while allowing Porsche to focus on its profitable sports‑car and hybrid line and preserving its e‑bike brand significantly through Rotwild.
