Gilmore Girls Leaves Netflix After 12 Years for Prime Video
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- Gilmore Girls left Netflix on July 1 after 12 years and is now streaming on Prime Video; the 2016 revival "Gilmore Girls: A Year in the Life" remains on Netflix
- Nielsen data shows the show repeatedly charted from roughly September to January; the week of September 8, 2024 it logged 534M views across Hulu and Netflix, with two-thirds of viewers women and 35% adults 18-34
- Before the Hulu deal, the WB/CW series was No. 8 on Nielsen's Netflix streaming charts with 640M views, and 56% of its audience fell in the 18-34 demo
- Netflix greenlit the revival just over a year after the original series began streaming in 2014; preliminary Symphony Advanced Media data placed it third in the 18-49 demo behind Fuller House and Orange Is the New Black in its first three days
- From 2023 to 2025, Gilmore Girls content scored Netflix roughly 264M views, with A Year in the Life alone contributing 18.2M
- Prime Video has been leaning into YA programming after The Summer I Turned Pretty's success, with Elle Kennedy's Off Campus adaptation also in the pipeline — a context the article flags as potentially well-timed for adding the long-running predecessor
Why it matters: The move is a real test of whether Prime Video's growing YA library — anchored by The Summer I Turned Pretty and an upcoming Off Campus adaptation — can extend the run of a proven multi-generational hit. For Netflix, losing the roughly 264M views generated across 2023-2025 closes out a 12-year run that, back in 2014, justified a revival after barely 12 months on the platform.
