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Medvi, glorified by the NYT as a two-employee startup with $1B+ in revenue, is a warning about how AI can be misused for shady business and marketing practices (Gary Marcus/Marcus on AI)

By TechMeme · 2026-04-05
Medvi, glorified by the NYT as a two-employee startup with $1B+ in revenue, is a warning about how AI can be misused for shady business and marketing practices (Gary Marcus/Marcus on AI)
Why it matters: This case highlights the potential for AI to be misused in business practices, impacting consumer trust and market transparency.
Gary Marcus, in his 'Marcus on AI' column, critiques The New York Times' portrayal of Medvi, a two-employee startup claiming over $1 billion in revenue, as a cautionary tale regarding the misuse of AI in business and marketing. Marcus suggests that AI is not the sole factor behind Medvi's operations, implying a more complex and potentially problematic business model.

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