Tesla Model Y Leads Colombia Sales as EVs Surge 304%

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- Tesla delivered 1,791 Model Y units in March 2026, making it the top‑selling vehicle in Colombia just two months after its market launch.
- Colombian EV registrations surged 304 % in April 2026 to 5,192 units, and year‑to‑date EV sales reached 14,541 units (a 207 % increase), accounting for nearly half of all new car sales.
- Decreto 1432, issued December 2025, raised import tariffs on gasoline/diesel cars to 40 % while keeping EVs duty‑free and applying a 5 % VAT, spurring a surge in EV loans that now make up 30‑40 % of automotive credit portfolios.
- SIC (Colombia’s consumer protection authority) ordered Tesla to fix delivery delays and misleading warranty and Supercharger claims after finding >1,800 pending deliveries from Feb‑Mar 2026 and inconsistencies in warranty information.
Why it matters: Colombian consumers gain access to affordable EVs as demand jumps, while Tesla risks fines and reputational damage if it fails to meet SIC’s delivery‑transparency order, potentially slowing its market penetration.
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