São Paulo Attracts Big International Shoots Like Michael Almereyda’s ‘Zero K’ as State Readies to Launch 20 Year Plan to Ensure Industry Stability

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- Paulo Gustavo Law allocated R$2.8 billion ($571 million) in May 2023 to Brazil’s audiovisual sector, with São Paulo receiving $50 million.
- São Paulo state launched an audiovisual development plan last year, investing in governance, infrastructure, training, funding, and international promotion.
- Marília Marton announced the upcoming 20‑year “Plano de Desenvolvimento da Indústria Audiovisual Paulista” to lock in industry stability against political shifts.
- A Conspiração Condor, a political thriller directed by André Sturm and funded under the Paulo Gustavo Law, is now in Brazilian cinemas.
- São Paulo’s audiovisual sector supports 1.6 million jobs, according to state officials.
Why it matters: São Paulo’s film producers gain a stable $50 m funding stream and a 20‑year policy shield, while competing regions risk losing investment; the plan should lock in 1.6 million jobs and boost the state’s export earnings.




