Waypoint Strikes First-Look Deal With Watch This Ready
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- Waypoint Entertainment struck a first-look partnership with Watch This Ready, the indie outfit co-founded by Kyle Marvin, Michael Angelo Covino, and Emily Korteweg, formalizing a relationship that began with their co-production of the Dakota Johnson film Splitsville.
- The first project under the deal is The Pull, a comedic thriller following a small-time hustler mother navigating the world of high-value sports cards, written by Zoë Worth, directed by Marvin, and co-developed with Fanatics Studios (the Fanatics/OBB Media joint venture).
- Producers on The Pull include Ken Kao and Josh Rosenbaum for Waypoint, alongside Korteweg and Covino for Watch This Ready and Adam Paulsen.
- Waypoint's recent slate includes Phil Lord & Christopher Miller's Project Hail Mary, Boots Riley's I Love Boosters, and Damian McCarthy's Hokum — the latter two both premiering at this year's SXSW Film & TV Festival.
- Through its ongoing partnership with Neon, Waypoint has co-financed and produced Joachim Trier's Sentimental Value, Kleber Mendonça Filho's The Secret Agent, Ugo Bienvenu's Arco, Park Chan-wook's No Other Choice, and Oliver Laxe's Sirāt.
- Watch This Ready's upcoming slate includes Netflix comedy The Last Fix (directed by Covino), an untitled Christmas movie with Neon, and feature directorial debuts from Jeannie Sui Wonders and Pippa Bianco.
Why it matters: The deal formalizes a relationship between two prolific indie outfits that already produced the Neon-acquired Splitsville together, and immediately gives Waypoint a stake in a sports-card thriller co-developed with Fanatics Studios — whose stated leadership in trading cards and collectibles provides built-in IP and marketing reach for the project.
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