E! Revives People's Choice Awards, Sets 2027 Return
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- E! announced the People's Choice Awards will return in 2027, revealed during Versant Media's upfronts presentation at Radio City Music Hall inside the NBCUniversal event.
- The last People's Choice Awards ceremony was held February 18, 2024, hosted by Simu Liu and airing simultaneously on NBC, Peacock, and E!.
- Unlike the 2024 edition, the 2027 revival is currently slated for E! only — a direct consequence of the NBCU/Versant corporate split.
- E! has owned the People's Choice Awards since 2017; the show was created by Robert Stivers in 1975 and was previously owned by Procter & Gamble.
- The awards originally used Gallup polling for television, film, and music categories before switching to online fan voting in 2005.
- The PCA revival coincides with E!'s renewed two-year deal with the Critics Choice Awards, whose 32nd edition will air live January 3, 2027, produced by Bob Bain Productions and Berlin Entertainment.
Why it matters: For E! and parent Versant, reviving the People's Choice Awards — dormant since February 2024 — gives the newly independent cabler a marquee live event to anchor its awards-season identity post-NBCU split. The E!-only distribution, down from the prior NBC/Peacock simulcast, shrinks the promotional footprint as Versant builds out its standalone brand.
