Onix Rolls Out Paid AI Twins of Health Influencers

Why it matters: Consumers will start paying monthly fees for AI health advice, directly influencing product sales for influencers.
- Onix launches a subscription chatbot platform that hosts AI copies of health influencers (per source)
- Digital twins provide 24/7 advice while embedding product recommendations from the original creators
- Business model mirrors Substack’s paid content, turning personal expertise into recurring revenue
Onix is debuting a “Substack of bots,” selling AI‑powered digital twins of health and wellness influencers that answer questions around the clock and subtly push the influencers’ products. The service turns personal branding into a subscription‑based chatbot, letting users pay to converse with a virtual version of their favorite expert.

