Malaysia’s Long-Running Serena Enters e-POWER Era with Solid Early Demand
Why it matters: The Nissan Serena e-POWER's early sales success demonstrates strong Malaysian consumer interest in electrified MPVs.
- Nissan Serena e-POWER recorded over 1,300 bookings in its first month in Malaysia.
- Edaran Tan Chong, the Nissan assembler and distributor, delivered approximately 250 units initially.
- April deliveries for the Serena e-POWER are projected to reach nearly 1,000 units nationwide.
Malaysia's new Nissan Serena e-POWER MPV has seen strong early demand, with over 1,300 bookings and 250 deliveries in its first month, and nearly 1,000 deliveries expected by April. This indicates a robust market for midsized MPVs in its price segment.
