OpenAI takes on another "side quest," buys tech-focused talk show TBPN
Why it matters: OpenAI is investing in media content to influence public perception of AI, potentially shifting its product focus.
- OpenAI acquired TBPN, a "buzzy founder-led business talk show" (TechCrunch, The Verge AI).
- TBPN will remain in Los Angeles and maintain editorial independence, according to OpenAI.
- NYT Tech suggests OpenAI's acquisition aims to "change Narrative on A.I.".
- Fidji Simo spearheaded the TBPN acquisition and is pushing OpenAI to cut Sora and avoid other social media products (The Information via TechMeme).
OpenAI has acquired TBPN, a tech-focused talk show, with the company stating the program will maintain editorial independence and remain in Los Angeles. This move, spearheaded by Fidji Simo according to The Information, is seen by NYT Tech as an effort by OpenAI to reshape the narrative surrounding AI, while also pushing the company to avoid social media products like Sora.
