SXSW Panel Honors Coach Milutinović, Youth Coaching

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- SXSW panel moderated by Variety in partnership with Imagine Entertainment featured filmmakers Dave LaMattina and Chad Walker alongside U.S. soccer figures Alexi Lalas, Ed Foster‑Simeon, and John Harkes.
- Bora Milutinović—who lives in Qatar and works with the Qatari Soccer Federation—was absent but frequently referenced, with filmmakers noting his poetic, enigmatic answers and evident warmth.
- Alexi Lalas said Milutinović’s philosophy emphasized building the best collection of players through constant tests to shape team chemistry and confidence rather than relying on individual talent.
- Ed Foster‑Simeon highlighted the 'Yes Coach' initiative, noting that 16 million U.S. children lack a mentor and that coaches can help address youth isolation and mental‑health challenges.
- The 'Summer of ’94' documentary aims to cement Milutinović’s legacy while serving as a rallying cry for the U.S. national team to achieve beyond imagination.
Why it matters: By spotlighting Milutinović’s team‑building methods and the 'Yes Coach' program, the panel gives coaches a platform to address the 16 million U.S. children without mentors, potentially strengthening youth mental‑health support while bolstering the U.S. soccer narrative. This benefits mentors and young players, while the sport gains a renewed rallying cry.
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