European Heatwave Fires Up the Box Office as Audiences Seek Indoor Activities, Air Conditioning

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- "Toy Story 5" posted the biggest UK debut of 2025 with a $20.2 million opening weekend, capturing 72% of all ticket sales in its first three days.
- "Toy Story 5" cumulative UK box office reached $38.6 million by June 29, with daily takings exceeding £1 million ($1.3 million) even on the hottest days, per UK Cinema Association CEO Phil Clapp.
- French cinemas recorded 50% more audiences during June 17–23 versus the same week the prior year and 36% more than the pre-Covid average for that week (2017–2019), per National Federation of French Cinemas general delegate Marc-Olivier Sebbag.
- Odeon and Picturehouse, two of the UK's largest chains, declined to share specific numbers but both called cinema-going an "all-weather activity," notably defensive given the demand surge.
- Air conditioning units failed at cinema chains across the UK and France during the heatwave, with some French venues forced to cap capacity because of broken cooling systems.
Why it matters: The heatwave handed European exhibitors an unexpected attendance windfall — France up 50% year-over-year and Toy Story 5 clearing over £1 million daily even on peak-heat days — but simultaneous AC breakdowns at multiple chains show the same conditions pulling crowds in can also cap how many bodies a theater can seat.
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