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Medvi, glorified by the NYT as a two-employee startup with $1B+ in revenue, is a warning about how AI can be misused for shady business and marketing practices (Gary Marcus/Marcus on AI)

By TechMeme · 2026-04-05
Medvi, glorified by the NYT as a two-employee startup with $1B+ in revenue, is a warning about how AI can be misused for shady business and marketing practices (Gary Marcus/Marcus on AI)
Why it matters: The Medvi case exposes how AI can be leveraged for deceptive business models, impacting consumer trust and market integrity.
Gary Marcus, in his "Marcus on AI" column, warns that Medvi, a company previously lauded by The New York Times as a two-employee startup with over $1 billion in revenue, exemplifies the potential for AI to be exploited for unethical business and marketing tactics. Marcus suggests that AI is not the sole factor contributing to Medvi's operations, implying a deeper issue beyond just technological innovation.

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