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A look at "tokenmaxxing", a status game where employees at a number of companies compete on leaderboards to show how much AI they're using (Kevin Roose/New York Times)

By TechMeme · 2026-03-21
A look at "tokenmaxxing", a status game where employees at a number of companies compete on leaderboards to show how much AI they're using (Kevin Roose/New York Times)
Why it matters: The race to maximize AI usage could redefine productivity, but also risks prioritizing quantity over quality.
Employees at several companies are engaging in "tokenmaxxing," a competitive status game where they vie for top spots on internal leaderboards by demonstrating extensive AI usage, exemplified by an OpenAI engineer processing a staggering 210 billion tokens. While this trend highlights the rapid integration of AI into workflows, it also raises questions about the quality and purpose of such high-volume AI engagement, especially when contrasted with the spread of misinformation by platforms like Polymarket, which positions itself as a news source.

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