Netflix India VP Shergill Reveals Local Format Plans
Get the Culture newsletter
Daily culture — film, music, books, the trends and ideas worth your attention. Free.
- Monika Shergill, Netflix India VP of Content, told Deadline in an exclusive interview that Netflix is developing Netflix-owned unscripted formats locally for India.
- Shergill declined to reveal the identities of the specific formats currently in development.
- Deadline's interview raised whether Indian versions of Netflix-owned reality hits like Love is Blind and Too Hot to Handle are among the planned adaptations.
- The format push follows Lock Upp, described in the headline as a "captive reality" series that hit 50 million hours of viewing on the platform.
Why it matters: Lock Upp's 50 million-hour milestone validated Netflix India's bet on locally developed, Netflix-owned unscripted IP. Shergill's revelation that more such formats are in the pipeline marks a shift from licensing reality content to owning it outright, with Deadline raising Love is Blind and Too Hot to Handle as possible Indian takes the streamer already controls globally.
