Google Wins $10M Spirit Bankruptcy Auction for AI Data
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- Google won a bankruptcy auction with a $10M bid to acquire deidentified business data, software code, and more from Spirit Airlines, per Bloomberg Law reporting.
- Google intends to use the acquired Spirit Airlines assets — including business data and software code — to improve its AI models.
Why it matters: Google is paying just $10M for Spirit Airlines' deidentified data trove and code through bankruptcy court, a low-cost route to bulk training material that sidesteps the privacy and licensing complications of assembling datasets from scratch.
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