Salvadori's 'The Electric Kiss' Opens Cannes With Playtime Sales
Get the Culture newsletter
Daily culture — film, music, books, the trends and ideas worth your attention. Free.
- "The Electric Kiss" will world premiere as the opening night film at the Cannes Film Festival on May 12, with Diaphana releasing it theatrically in France the same day.
- Playtime, a Vuelta company, has boarded the film for international sales; co-founder Sébastien Beffa called it a rare great romantic comedy.
- Les Films Pelléas produces the film — the same company behind the last two Cannes Palmes d'Or winners, Justine Triet's "Anatomy of a Fall" and Jafar Panahi's "It Was Just an Accident."
- Pierre Salvadori co-wrote the screenplay with Benjamin Charbit and Benoît Graffin, based on an original idea by Rebecca Zlotowski and Robin Campillo.
- Pio Marmaï stars as a 1928 Paris painter unable to work since his wife's death, with Anaïs Demoustier as a carnival worker who stages fake séances with him and Gilles Lellouche as his gallery owner.
- Co-producers include Sandrine Dumas (Pio & Co, Paris), Jacques-Henri Bronckart and Tatjana Kozar (Versus Production, Belgium), and Salvadori's Tovo Films, with France 2 Cinéma participating.
Why it matters: The opening-night slot at Cannes is a major commercial launchpad, and Diaphana's same-day French theatrical release signals strong distributor confidence. The producer pedigree gives the film unusually weighty Cannes credentials: Les Films Pelléas delivered back-to-back Palmes d'Or, making this romantic comedy opening an unusually prestige-laden kickoff rather than a typical crowd-pleaser slot.
Ask SkimNews
