Struggling VinFast doubles down with TWO new, Rolls-Royce level luxe models
Why it matters: VinFast's bold luxury pivot could redefine its market position or exacerbate existing challenges.
- VinFast is restructuring its EV lineup into three distinct brands, with Lac Hong serving as the new ultra-luxury flagship.
- The Lac Hong 800S SUV and 900S sedan will feature a three-motor, all-wheel-drive electric powertrain delivering 460 kW (~615 hp) and a full active suspension system.
- Both new models will boast meticulously appointed interiors with Nappa leather, rare woods, and gold-plated trim accents, along with features like automatic electric doors and zero-gravity executive seating in the 900S.
- VinFast plans for these vehicles to go on sale in 2027, though details like battery capacity, charging speed, and pricing are yet to be released.
Despite struggling in the US market, Vietnamese EV brand VinFast is doubling down on its global ambitions by launching two ultra-luxury models, the Lac Hong 800S SUV and 900S sedan, under a new flagship brand. These vehicles aim to compete with top-tier luxury brands, featuring powerful electric powertrains, advanced active suspension, and opulent interiors with high-end materials and amenities.
