What happened in this Culture story?

Garth Brooks is set to unveil the first-ever vinyl edition of his 1998 live album 'Double Live' during an interactive Walmart Live broadcast tonight, nearly three decades after the record became the best-selling live album in U.S. history.

What is a key fact in this story? (1)

**Garth Brooks** will appear on a Walmart Live event tonight (Sept. 20, 7 p.m. ET / 4 p.m. PT) to unveil the first-ever vinyl pressing of "Double Live," powered by shoppable streaming platform TalkShopLive.

What is a key fact in this story? (2)

**Double Live**, recorded during Brooks' 1996–1998 world tour, was released November 17, 1998, sold more than a million copies in its first week (then a record), and is certified 25× Platinum by the RIAA — the best-selling live album in U.S. history.

Garth Brooks Unveils 'Double Live' Vinyl on Walmart Live — SkimNews

By Rolling Stone · Summarized & edited by Kapil Samant · 2026-09-21

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Garth Brooks will appear on a Walmart Live event tonight (Sept. 20, 7 p.m. ET / 4 p.m. PT) to unveil the first-ever vinyl pressing of "Double Live," powered by shoppable streaming platform TalkShopLive.
Double Live, recorded during Brooks' 1996–1998 world tour, was released November 17, 1998, sold more than a million copies in its first week (then a record), and is certified 25× Platinum by the RIAA — the best-selling live album in U.S. history.
Walmart will carry an exclusive vinyl edition plus a "Double Double Live" package available for preorder during the stream, with the broader vinyl release arriving in stores on November 6.
TalkShopLive positioned the format as a way to make "the act of buying physical music feel like an event again," reviving the midnight-release, TV-appearance culture that surrounded album drops when "Double Live" originally dropped.
Vinyl has helped propel the physical-format business past a billion dollars for the first time since 1983, the industry backdrop against which Brooks' team — working directly with Walmart — conceived the release as an event rather than a routine catalog reissue.

Why it matters: Walmart's exclusive package positions the retailer as a participant in the album release, not just a seller, while the shoppable stream revives the era when album drops felt like cultural events. With "Double Live" at 25× Platinum and vinyl driving physical sales past a billion dollars for the first time since 1983, this reissue ties a landmark catalog title to the format's modern commercial peak.