‘Scary Movie’ Screaming To Franchise-Record $52M+ Bow; He-Man Spotting $31M+; ‘Amazing Digital Circus’ Eyes $20M 4-Day – Box Office Update
Get the Culture newsletter
Daily culture — film, music, books, the trends and ideas worth your attention. Free.
- Scary Movie 6 opened with a projected $52.7 M midday gross after Friday and previews of $23.5 M across 3,490 theaters.
- Scary Movie 6 generated a 653 M social‑media reach on TikTok, YouTube, Instagram, Facebook and X, 2.7× above horror‑franchise norms, according to RelishMix.
- Scary Movie 6 sparked positive online conversation, with nostalgia, parody references and fan excitement driving hype, RelishMix reported.
- Scary Movie 6 helped lift the weekend’s top‑five box‑office total to more than $140 M, exceeding the 2025 ($112.8 M) and 2024 ($104.3 M) three‑day totals.
- Scary Movie 6 outperformed Masters of the Universe, which earned $31.1 M after Friday/previews $12.1 M at 3,677 sites.
Why it matters: Paramount’s Scary Movie 6 is projected to pull $52.7 M on its first day, driving a $140 M+ weekend for the top five releases and eclipsing the $31.1 M haul of Amazon MGM’s Masters of the Universe, sharpening both studios’ box‑office momentum.
Ask SkimNews
