Jisoo Wins Canneseries Star Award Aims Versatile Roles
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- Jisoo received the Madame Figaro Rising Star Award at Canneseries, her first solo Cannes appearance, and expressed gratitude for being mentioned alongside past winners like Daisy Edgar‑Jones.
- Netflix premiered Jisoo’s series "Boyfriend on Demand" in March, where she plays Mi‑rae, a webtoon producer who escapes into a subscription‑based virtual dating simulation.
- Kim Jung‑sik directed the series and deliberately varied Jisoo’s occupations and subtle traits in the virtual world to showcase her versatility.
- Albin Lewi praised Jisoo’s artistic journey and global aura, noting her 80 million Instagram followers as a testament to her worldwide influence.
- IndieWire highlighted the broader awards context, reporting on the 2026 Peabody winners and underscoring the competitive landscape Jisoo is entering.
Why it matters: Jisoo’s 80 million‑strong Instagram base fuels Netflix viewership for "Boyfriend on Demand," boosting subscriber engagement and ad revenue, which helps offset Netflix’s recent 9‑10% stock decline, while rival Korean idols lose a share of the global spotlight.
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