Trump and Tech CEOs Rebrand AI as 'Superintelligence' — SkimNews
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- President Trump and tech CEOs, including Nvidia's Jensen Huang, are leading an effort to rebrand AI using the alternative term "Superintelligence" (SI).
- D.C. and Silicon Valley leaders are worried that public backlash against AI and data centers will hamper the technology's development, which is driving the coordinated language shift.
Why it matters: The fact that both the White House and top tech CEOs are coordinating on a new vocabulary signals they view public sentiment as a material obstacle to AI and data center buildout — not just a nuisance. A coordinated rebrand of this scale suggests backlash has become potent enough to threaten the political and permitting environment the industry needs to keep growing.
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