John Steinbeck’s ‘East of Eden’ Returns to Top of Book Charts Following Netflix Adaptation’s Release — SkimNews
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- 'East of Eden' hit No. 1 on Amazon's Best Sellers list, with the audiobook simultaneously landing on Amazon's 'Best of #BookTok' list
- The Penguin Books paperback is on sale for $16.25, down 35% from its $25 list price
- The Audible audiobook, narrated by Richard Poe and published by Penguin Audio, is available for 99 cents to Audible subscribers
- The novel, first published in 1952, is a multi-generational saga following the Trask and Hamilton families in post-Civil War California's Salinas Valley through World War I
- Zoe Kazan created and co-wrote the Netflix limited series; she is the granddaughter of Elia Kazan, who directed the 1955 film adaptation starring James Dean
- The series stars Florence Pugh, Christopher Abbott, Mike Faist, Hoon Lee, Ciarán Hinds, and Martha Plimpton, and was first announced in June 2022 before dropping in its entirety on October 1
Why it matters: A 73-year-old novel jumping to No. 1 on Amazon following a streaming adaptation shows the enduring sales power of prestige literary IP, while the simultaneous 35% paperback discount and 99-cent Audible price point signal Amazon is actively monetizing Netflix-driven demand the moment it peaks.
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