Spider-Man Brand New Day Eyes $67M Third Weekend
SkimNews Take
Two dinosaur films splitting roughly $20M each suggests simultaneous similar releases cannibalize theatrical demand rather than expanding it — a dynamic Spider-Man's $67M third weekend sidesteps entirely through tentpole differentiation.
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- Spider-Man: Brand New Day earned $19M on Friday at 4,539 theaters and is tracking a $67M third weekend (-54%), lifting its domestic cume to $782.8M and ranking fourth among best third weekends ever, behind only Force Awakens ($90.2M), Black Panther ($66.3M), and Avengers: Endgame ($63.2M)
- Warner Bros./Bad Robot's The End of Oak Street and Paramount/Spin Master's Paw Patrol: The Dino Movie are both fighting for third place at around $20M, with End of Oak Street pulling adult audiences via Anne Hathaway and Ewan McGregor (B CinemaScore, 51% definite recommend) while Dino Movie scored an A CinemaScore with a 63% definite recommend and 50% parents in the audience
- The End of Oak Street posted $2.5M Thursday previews at 3,200 sites and opens in 74 territories this weekend across 24,000 screens, with a reported production budget between $80M and $92M and an 85% Rotten Tomatoes critics score; the film is directed by David Robert Mitchell
- Universal's The Odyssey, powered by Imax, is projected for $23M in its fifth weekend (-27% hold) after a $6.5M Friday at 3,217 locations, pushing its domestic total past $500M to $504.4M
- Katseye: Wild Hearts, a Trafalgar documentary about the Los Angeles-based girl group, opened to $3.6M at 724 theaters after $2.2M Friday, while Focus Features' Six: The Musical Live bowed to $3M at 1,462 sites
- Angel Studios' The Brink of War, a Reagan-vs.-Gorbachev drama, opened to $2.75M at 2,083 theaters with an A CinemaScore, 61% definite recommend, and a heavily over-55 audience (48%)
- The overall weekend is projected at $158M industry-wide, the biggest 33rd weekend post-Covid, though only 51% of K-12 schools are off as the back-to-school season splits the family audience
Why it matters: Spider-Man: Brand New Day sits at $782.8M domestic, within $3M of Avatar's $785.2M and on pace to become the fifth highest-grossing domestic film of all time, while a pair of dinosaur-themed family releases from Warner Bros. and Paramount are splitting a back-to-school audience that is only 51% available.
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