Meta Pulls Instagram AI Image Feature After Backlash
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- Meta announced it will discontinue the Meta AI feature that allowed users to generate images using public Instagram accounts
- The reversal follows days of criticism over the feature, which multiple outlets characterized as enabling AI deepfakes of real users
Why it matters: Meta publicly walked back a generative-AI feature already live for users, a reversal driven by backlash over images of real public-account holders — a concession likely to delay similar tools that ingest real-person data without explicit consent.
