Taylor Swift, DiCaprio, Eminem Spotlights NBA Playoffs
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- Taylor Swift attended the Cavaliers vs. Knicks Game 3, where Travis Kelce was seen chugging a beer.
- Leonardo DiCaprio was spotted at the Thunder vs. Lakers Game 4, posting a meme praising LeBron’s performance.
- Eminem and 50 Cent attended the Cavaliers vs. Pistons Game 5, adding hip‑hop flair to the arena.
- Jay Z showed up for the 76ers vs. Knicks Game 2, joining other music stars in the stands.
- Jessica Alba attended the Thunder vs. Lakers Game 4, alongside Usher and other Hollywood names.
Why it matters: The NBA gains from the influx of over 60 named celebrities, boosting TV ratings and attracting advertisers, which translates into higher ad revenue for the league.
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