Coyote vs. Acme $1.7M, Dog Stars $850K in Previews
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- Coyote vs. Acme posted $1.7M in Thursday previews including $446K from sneaks last weekend, tracking toward a ~$15M opening after Ketchup Entertainment acquired it for $50M from Warner Bros. Animation with roughly $10M in P&A spend
- Coyote vs. Acme holds a 95% critics score and 92% audience score on Rotten Tomatoes, which the source flags as potential help expanding beyond its core social media fanbase
- Dog Stars, the Ridley Scott-directed dystopian thriller starring Jacob Elordi and Josh Brolin, opened with $850K in Thursday previews, with hopes pinned on a $12M–$14M weekend debut
- Spider-Man: Brand New Day hit $869.2M domestically in week 4, sitting $30.8M from crossing $900M and running 5% ahead of Star Wars: Force Awakens at the same point in its run
- Buddy, Roadside Attractions' R-rated dark comedy acquired at Sundance, earned $527K in previews including $250K in mystery movie screenings across 1,258 theaters
Why it matters: Ketchup Entertainment's $50M bet on rescuing Warner Bros.' shelved hybrid needs the ~$15M opening to validate its low-overhead release strategy (only ~$10M P&A versus a tentpole's mega marketing budget), while Dog Stars' weaker $850K preview haul versus The Amateur's $2M comp puts its hoped-for $12M–$14M range in jeopardy before Friday even begins.
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