From influencers to queens of women's boxing - five years of MVP

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- Most Valuable Promotions marks its fifth anniversary on August 29, five years after its inaugural 2021 Cleveland card co-headlined by founder Jake Paul against Tyron Woodley.
- The anniversary main event pits Mikaela Mayer against Chantelle Cameron to unify the WBA, WBC and WBO light-middleweight belts, with Caroline Dubois defending her WBC and WBO lightweight titles against Amelia Moore in the co-feature.
- MVP has assembled a roster including Dubois, Cameron, Mayer, Terri Harper, Amanda Serrano, Alycia Baumgardner and Ellie Scotney — positioning itself as the primary UK promoter of women's boxing.
- Chantelle Cameron left Queensberry for MVP last year after her 2023 double-header against Katie Taylor, telling BBC Sport: 'MVP are taking over women's boxing. They've been amazing. Everything they've said they'll do, they've done.'
- Caroline Dubois credits co-founder Jake Paul with teaching her the 'social influencer dynamic' of fight promotion, a shift she says moved her from Sheffield's Park Community Arena to Miami, London's Olympia and talk of Netflix cards.
- Terri Harper, coming off a points loss to Dubois in April, opens the card against Miranda Reyes as she pursues a fourth weight-class world title at age 29.
- MVP's August slate also featured an 'MVP x TikTok Live' event starring Serrano, blending the promotion's influencer roots with its women's boxing ambitions.
Why it matters: The all-women's anniversary card signals MVP's evolution from YouTuber-boxing novelty into a legitimate women's boxing powerhouse, with five women's bouts and Britain's top female talent under one roof. Fighters say the respect level has measurably changed — Dubois notes people no longer dismiss female boxing as 'a joke, a gimmick, a side caricature' — and MVP's combination of arena-scale cards and streaming reach could accelerate that shift.
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