Netflix Opens Buenos Aires Office, Unveils Argentine Content Slate
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- Netflix opened a 20,000 sq ft office in Buenos Aires, focusing on production, marketing, and PR, marking its third new Latin American office this year.
- Francisco Ramos, Netflix vice president of content for Latin America, stated Argentina has become a key player in the region due to its storytelling strength and creative talent.
- Netflix is producing a new untitled film by Santiago Mitre, following his Oscar-nominated 'Argentina, 1985,' co-written with Mariano Llinás and starring Verónica Llinás and Peter Lanzani.
- Ricardo Darin returns to the big screen in 'Lo dejamos acá,' a Netflix film directed by Hernán Goldfrid, where he plays a pragmatic psychoanalyst.
- Netflix will release 'Moria,' a fictional series starring Cecilia Roth and Sofía Gala Castiglione, inspired by Moria Casán, on August 14 to coincide with her 80th birthday.
- Netflix is producing its first short-form series in Argentina, 'Carísima,' a 10-episode, 10-minute-per-episode series created by Caro Pardíaco.
- Pablo Larraín is directing the mini-series 'My Sad Dead' for Netflix, based on Mariana Enriquez’s short stories and starring Mercedes Morán.
Why it matters: Netflix’s dedicated Buenos Aires office and deep investment in Argentine creators signal a long-term content strategy that elevates local talent into global pipelines. With multiple high-profile productions in development and a first short-form series, Argentina is no longer just a market but a core production hub, shifting creative power within the region.
