Dogecoin Labs Launches to Build Out DOGE's App Ecosystem — SkimNews

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- Dogecoin Labs launched jointly with the Dogecoin Foundation to consolidate DOGE's products, IP, and development teams into a single independent company.
- Jordan Jefferson, founder of MyDoge and DogeOS, is leading Labs as CEO; the company will own and operate the MyDoge wallet, the DogeOS app platform, and the Such App merchant-payments tool, with assets contributed by the Foundation and House of Doge.
- Dogecoin Labs plans to build wallets, payments, commerce, trading, DeFi, gaming, AI, and social apps, explicitly targeting the gap between DOGE's large community and its thin lineup of products.
- DogeOS opened its public testnet on Sept. 30, giving developers an Ethereum-compatible environment for DOGE apps, while MyDoge has surpassed 500,000 users without paid acquisition and rolled out a V3 update linking the wallet to those apps.
- DOGE traded around $0.084 on Tuesday, up 3.9% on the day for a roughly $13 billion market cap, but down about 14% over the past month and off approximately 88% from its May 2021 record.
- Institutional demand has been mixed: a Dogecoin Foundation-backed 21Shares DOGE ETF launched on Nasdaq this year, while Bitwise shut its own Dogecoin fund citing low demand and a need to optimize its product range.
Why it matters: Labs is the first dedicated company tackling DOGE's app gap, but the counterevidence is stark — the token remains roughly 88% below its May 2021 peak and Bitwise already abandoned a DOGE fund for lack of demand. For developers, the testnet and consolidation lower the barrier to building on DOGE; for holders, the bet is that a functioning product stack is what bridges community size to actual usage.
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