Meta Expands Muse AI Agent to Small Businesses — SkimNews
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- Meta announced Tuesday it's expanding its Muse AI agent to small businesses, with integrations including Shopify, Dropbox, Slack, and 13 others like Asana, Canva, Figma, Notion, Stripe, and Zoom.
- Muse for Small Business is available free with usage limits, with paid subscription tiers for higher usage, and links to Instagram professional analytics, Facebook Pages, and Meta ad accounts while understanding a business's products, brand voice, and top customer questions.
- The Muse expansion comes a day after Meta launched "Meta Enterprise Platform," an initiative to bring its full AI stack — including Muse, Meta Business Agent, Muse API, and Muse Code — to businesses and developers.
- Meta hired Chirantan "CJ" Desai, CEO of database software company MongoDB, to lead the new enterprise initiative.
- Muse launched earlier this month and topped the U.S. and Canada app charts ahead of ChatGPT, the momentum Meta is now leveraging for its business push.
Why it matters: This positions Meta directly against OpenAI and Google in the enterprise AI race — the same week it debuted Meta Enterprise Platform and recruited MongoDB's CEO to run it. For small business owners already paying for Shopify, Slack, and QuickBooks, it puts a free Meta-built AI agent inside the tools they already use.
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