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Dwight Howard Stars in Tap In Shorts' First Series

By Deadline · 2026-07-01
Dwight Howard Stars in Tap In Shorts' First Series

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Why it matters: Tap In Shorts is entering the crowded short-form video market with a creator-revenue-share model — letting audiences greenlight future seasons and letting creators share in profits of licensed content — a structure founder Mann-Cooper describes as 'a sustainable ecosystem' for filmmakers working 'beyond the festival circuit.' Pairing the platform's launch with a marquee NBA star in an actual (not self-cameo) acting role gives it cross-audience reach most vertical-only startups lack.

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