Knicks Celebrate Historic Playoff Sweep, Eye Finals
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- Knicks swept the Cleveland Cavaliers 4‑0 in the Eastern Conference finals, securing a spot in the NBA Finals.
- Knicks outscored Atlanta, Philadelphia and Cleveland by a combined 262 points over an 11‑game winning streak, the largest margin in NBA history for that span.
- Radio City Music Hall hosted a Knicks watch party where a DJ played Prince’s “1999,” prompting fans to chant “We want Wemby!” for Victor Wembanyama.
- Jalen Brunson was likened to Joe Namath by fan Anthony Mills, who said a championship would cement his place among New York’s legends.
- Fat Joe posted on Instagram from Cleveland, declaring “We’re taking everything! We’re taking the whole thing!” in support of the Knicks.
Why it matters: The Knicks’ unprecedented playoff run boosts franchise revenue, revives New York’s basketball prestige, and creates a lucrative market for merch and tickets, while rival teams lose a chance at the championship.
