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‘Not afraid to do it the old-fashioned way’: Christopher Nolan’s Odyssey set to see off YouTube upstarts

By The Guardian Culture · 2026-07-03
‘Not afraid to do it the old-fashioned way’: Christopher Nolan’s Odyssey set to see off YouTube upstarts

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Why it matters: For theatrical exhibition, Nolan's $250M bet on practical-effects IMAX filmmaking lands in a year when superhero tentpoles are losing steam and cheaper, internet-originated films like 'Backrooms' and 'Nirvanna the Band the Show the Movie' are gathering audiences and plaudits. A $80M-$100M opening would revalidate the costly, physical-model approach that Mitchell says separates Nolan from the wave of YouTube-veteran filmmakers entering theaters.

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