OpenAI's Doughnut Device: $300+ Speaker, No Screen
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- OpenAI's new device will be shaped like a doughnut roughly the size of a hockey puck, designed to be easy to carry around the home with one hand, per people familiar with the matter.
- The product will function as a smart speaker without a display, distinguishing it from screen-equipped competitors in the category.
- The device will feature moving parts specifically intended to give it personality, a deliberate design choice reported by Bloomberg's Mark Gurman.
- The device is likely to cost more than $300, placing it in a premium tier among consumer smart speakers, according to unnamed sources.
- Details emerged from people who asked not to be identified because the OpenAI hardware work is confidential, published August 6, 2026.
Why it matters: At $300+, OpenAI's doughnut-shaped, display-less speaker enters a premium tier for the category. The moving-parts design choice and one-hand portability focus position the device around physical interaction and voice-first use rather than a screen interface, per Bloomberg's reporting from unnamed sources.
