David Ellison Unveils Pluto TV Upgrade Reaffirms Film
Get the Culture newsletter
Daily culture — film, music, books, the trends and ideas worth your attention. Free.
- David Ellison re‑emphasized Paramount’s commitment to movies and storytelling while unveiling the Pluto TV upgrade at the L.A. upfront.
- Paramount announced a significant Pluto TV upgrade, expanding its free‑streaming lineup with more premium film content.
- IndieWire reported that Ellison’s CinemaCon promise delivered star talent such as Johnny Depp and Billie Eilish, underscoring the studio’s push for high‑profile content.
- The Atlantic highlighted a broader political shift as authoritarianism recedes, offering a cultural context for the media strategy.
Why it matters: Paramount’s Pluto TV upgrade expands its free‑streaming lineup, giving advertisers a broader audience for movie‑centric ads.
Ask SkimNews
