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Influencer shark bites rise as close-contact videos spread

By BBC Environment · Summarized & edited by · 2026-08-15
Influencer shark bites rise as close-contact videos spread

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Why it matters: Shark tourism is expanding fast — TripAdvisor lists over 140 experiences in the Maldives alone — while a study found influencers and photographers are the most likely to ignore safety instructions. Scientists warn that close-contact videos both stress sharks (raising glucocorticoid hormones linked to weakened immune systems and aborted offspring) and normalize dangerous behavior, with at least three influencers bitten in less than a year and one snorkeller already killed.

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