BYD launches $18k Yuan Plus SUV with 5‑min Flash Charge

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- BYD launched the third‑generation Yuan Plus (sold overseas as the Atto 3) in China on May 21, with a starting price of 119,900 yuan (≈$17,600).
- Yuan Plus offers two Blade Battery 2.0 packs—57.5 kWh (540 km/335 mi CLTC range) and 68.5 kWh (630 km/391 mi)—and can charge from 10 % to 70 % in about five minutes and to 97 % in nine minutes.
- Yuan Plus maintains performance in extreme cold; at –30 °C the 20 %‑to‑97 % charge takes only three minutes longer than at milder temperatures.
- BYD sells an optional God’s Eye B DiPilot smart‑driving system for an extra 12,000 yuan (≈$1,800), adding a roof‑mounted LiDAR, 30 cameras, and ADAS features like assisted highway driving and automated parking.
- Yuan Plus features a refreshed cabin with a 15.6‑inch floating infotainment screen, smaller driver cluster, built‑in refrigerator, head‑up display, AI voice assistant, and premium reclining seats.
- BYD reports higher‑than‑expected demand for the upgraded model and plans to introduce the same Flash‑Charging tech to Europe, the UK, and other global markets later this year.
Why it matters: Chinese buyers now can get a sub‑$20k SUV that charges to 70 % in five minutes, making EV ownership more convenient and affordable; BYD hopes the upgrade will recapture market share from new domestic rivals, while competitors may feel pressure to match the price‑performance balance.
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