Netflix Signs Druski to Multi-Year Series Deal — SkimNews
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- Netflix struck a multi-year deal with Druski and 4Lifers Entertainment to develop and produce original series, covering a set number of projects rather than an overall or first-look agreement.
- Collect & Praise premieres December 1 after being self-funded and then acquired by Netflix; it grew out of the Mega Church Pastors Love Money sketch and stars Druski as a megachurch pastor with Mike Epps as his deacon.
- Druski said Netflix turned down multiple different projects over the years, but now wants to purchase shows he has made and described the market as a “bidding war.”
- Netflix will license select titles from Druski's existing catalog, including Coulda Been Love, Coulda Been Daddy and Coulda Been Records Auditions.
- Druski said the Netflix pact will give 4Lifers Entertainment resources to develop original programming and reach a global audience; Netflix's John Derderian called Collect & Praise “just the beginning” of their collaboration.
- Druski is scheduled to host SNL on November 7; his next listed project, The Catch, is a baseball romantic comedy starring Emma Stone and Chris Pine.
Why it matters: Netflix went from rejecting multiple Druski pitches to signing his 4Lifers shingle to a multi-year pact that Druski says will supply resources for new programming and global reach. The set-number-of-projects agreement, tied to the December 1 launch of Collect & Praise, is not described as overall or first-look.
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