Big Tech Adopts Trump's 'Super Intelligence' Rebrand — SkimNews
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- President Trump declared anyone using "Artificial Intelligence" instead of "Super Intelligence" is "THE ENEMY" and signed an executive order requiring government agencies to adopt the new term.
- Elon Musk pledged to rename SpaceXAI to SpaceXSI shortly after the announcement, calling the change "highly accepted new and more accurate."
- Marc Benioff announced Salesforce would rename AIForce to SIForce, hours after Trump's declaration.
- Nvidia CEO Jensen Huang attended the announcement summit, and the company's $1 billion scientific advancement commitment now includes "super intelligence research."
- Huang has publicly aligned with Trump by stating the danger posed by AI is "overblown."
- Microsoft's Satya Nadella repeatedly referred to AI as "super intelligence" in a recent post calling for an "emergency brake" on the technology.
- Trump's AI summit also drew Mark Zuckerberg, Sundar Pichai, Jeff Bezos, and Dario Amodei, reflecting Silicon Valley's broader effort to ingratiate itself with the administration's second term.
Why it matters: Silicon Valley leaders—Musk, Benioff, Huang, Nadella—renamed products and used "super intelligence" in official communications after Trump declared anyone using "AI" an enemy. Nvidia's $1 billion research commitment now includes "super intelligence research," and Huang publicly stated AI dangers are overblown, putting him in lockstep with administration rhetoric and raising the cost of dissent for any executive who clings to the old term.
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