Google Discover adds AI chatbot to customize feed
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- Google Discover is getting a chatbot-style interface that lets users describe what they want to see, rolling out in the Google app "in the coming days" and remembering preferences for future visits.
- The AI will confirm the user's choices, list the content types it will prioritize, and apply changes via a "Refresh your feed" button; users can add more detail if it doesn't get it right.
- The feature lives in the three-dot menu on the Discover feed, joining similar AI-driven feed customization tools already available on YouTube, Instagram, Bluesky, and X.
- Google News on Android is gaining personalized daily audio briefings as part of the same announcement.
- Preferred Sources is expanding with an interactive embeddable button publishers can place on their own sites, letting readers one-tap add an outlet to their list without navigating away; the setting already applies across Search's "top stories," AI Overviews, and AI Mode.
Why it matters: Google is shifting content discovery from algorithmic ranking to natural-language intent, putting Discover on par with AI-customizable feeds on YouTube, Instagram, Bluesky, and X. For publishers, the embeddable Preferred Sources button means readers can opt into their coverage directly from any article page, potentially boosting visibility for early adopters across Search's "top stories," AI Overviews, and AI Mode.
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