Cliff Booth Skips Regal and Cinemark Imax Over Hunger Games Clash — SkimNews
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- Regal Cinemas declined to play Netflix’s 'The Further Mis-Adventures of Cliff Booth' on its approximately 100 Imax screens, citing scheduling conflicts with 'The Hunger Games: Sunrise on the Reaping’.
- Cinemark turned down the booking for 'Cliff Booth' on its roughly 20 Imax screens, aligning with Regal’s decision to prioritize the 'Hunger Games' release.
- AMC will host 'Cliff Booth' on its 200 U.S. Imax screens for a two-week run starting Nov. 25, allowing the film to screen internationally on over 500 total Imax locations.
- Netflix is moving forward with a theatrical strategy for multiple films, including 'Narnia: The Magician’s Nephew,' which will have a nearly 50-day exclusive window on Imax screens.
- David Fincher’s 'Cliff Booth', starring Brad Pitt, will debut on Netflix Dec. 23, just over a month after its limited Imax release, a short window that may have influenced exhibitors’ decisions.
- Lionsgate’s 'The Hunger Games: Sunrise on the Reaping' premieres Nov. 20 and is occupying a majority of Imax screens, directly competing for space with Netflix’s release.
Why it matters: Netflix loses access to key Imax screens at Regal and Cinemark because exhibitors won’t sacrifice 'Hunger Games' bookings for a film that streams just 30 days later, highlighting the tension between streaming platforms’ theatrical ambitions and traditional studios’ box office dominance. This short window undermines Netflix’s leverage with major chains.
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