McDonald's to launch value bundles next year — SkimNews
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- McDonald's plans to roll out new value bundles next year, following a third-quarter fall in U.S. traffic.
- McDonald's stock rose as the company beat on earnings, with its U.S. restaurants showing improvement.
Why it matters: McDonald's U.S. customers won't see the new value bundles until next year, even though the traffic softness dates to the third quarter. The earnings beat behind a rising stock covers the near term, leaving the value response to land a full year after the soft patch rather than alongside it.
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