OpenAI Tests Visual Ads in ChatGPT — SkimNews
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- OpenAI will begin testing a new visual ad format in ChatGPT later this month in the US, displaying ads during image generation sessions
- ChatGPT users will encounter clearly labeled visual ads as part of OpenAI's broader expansion of advertising within the platform
- OpenAI is rolling out one of its first new ad formats focused on visual placement, signaling a strategic push to monetize user interactions during AI-generated content creation
Why it matters: This test shifts how users experience AI-generated content by embedding ads directly into image creation workflows, marking a material step in OpenAI’s monetization strategy. With visual ads now appearing mid-task, user attention becomes a revenue stream—potentially affecting engagement and trust, especially as privacy concerns around ChatGPT usage persist.
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