Jenna Bush Hager's Devil Wears Prada 2 Cameo Leaked on Live TV
Get the Culture newsletter
Daily culture — film, music, books, the trends and ideas worth your attention. Free.
- Craig Melvin blurted out 'JBH is in it!' during a live Wednesday taping of Today while the panel discussed The Devil Wears Prada 2, spoiling Jenna Bush Hager's cameo ahead of the film's May 1 premiere.
- Hager, appearing visibly stunned, replied, 'I don't know that you were supposed to drop that bomb,' as co-anchors Savannah Guthrie and Al Roker teased Melvin on air, with Roker quipping, 'It is now!'
- Devil Wears Prada 2 is directed by David Frankel and features the original 2006 film's core cast returning: Anne Hathaway as Andi, Meryl Streep as Miranda Priestley, Emily Blunt as Emily Charlton, and Stanley Tucci as Nigel Kipling.
- The sequel, based on Lauren Weisberger's novel and scripted by Aline Brosh McKenna, also brings back Tracie Thoms and Tibor Feldman from the original film.
- New additions to the cast include Kenneth Branagh, Simone Ashley, Lucy Liu, Justin Theroux, B.J. Novak, Pauline Chalamet, Rachel Bloom, Patrick Brammall, Conrad Ricamora, and Lady Gaga.
Why it matters: A live-TV spoiler from a morning show host effectively functions as a built-in promo for a major studio sequel still a month from release, confirming one more star cameo in an already crowded ensemble cast without any marketing spend. For the Today show, the moment underscores the tightrope of unscripted live television where a co-host's casual aside can outpace any planned announcement.
