Lionsgate Redesigns 'La La Land' Poster for 10th Anniversary
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- Lionsgate unveiled a new 10th-anniversary poster for "La La Land" that replaces Ryan Gosling's flat hand with the originally intended raised-hand pose.
- Ryan Gosling told The Wall Street Journal Magazine in 2024 that he personally chose the flat-hand pose during filming, calling it "La La Hand" and saying it "killed the energy" of the image he's had to see ever since.
- "La La Land" is returning to theaters starting Sunday, Aug. 16 in Dolby Cinema at AMC Theatres, timed to the film's 10th anniversary.
- "La La Land" won six Oscars — including best director and best cinematography — and a record-breaking seven Golden Globes, with Gosling taking the Golden Globe for his role as pianist Seb.
- "La La Land" grossed $447 million worldwide against a $30 million budget, and a Broadway musical adaptation is currently in development with no opening date announced.
- Emma Stone won the best actress Oscar for her role as Mia, the actress who can't catch a break.
Why it matters: For a decade, the poster has been one of cinema's most parodied images, with Gosling himself publicly calling out the awkward hand — Lionsgate's quiet correction signals the studio is willing to tweak a piece of film history to appease its star and refresh the marketing ahead of the Aug. 16 re-release and upcoming Broadway adaptation.
