Devil Wears Prada 2 Eyes $180M Global Opening
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- The Devil Wears Prada 2 is targeting a $73M-$80M domestic opening and a near $180M worldwide debut across 4,150 U.S./Canada theaters, with roughly $100M expected from international markets on an offshore footprint of 100%
- U.S./Canada presales of $20M are running ahead of Amazon MGM's 'Project Hail Mary' ($80.5M opening) and 'Dune: Part Two' ($82.5M), with previews starting Thursday at 2 p.m.
- 20th Century Studios/Disney has locked in 1,000 premium large-format screens for the sequel — including all Dolbys, 100 ScreenX, and 200+ D-Box/Motion screens — while promotional partners L'Oreal, Dior, Mercedes-Benz, and Diet Coke target the 18-34 demo
- Lady Gaga and Doechii's new single 'Runway,' performed in the film, dropped Monday and has already clocked 3.1M views on YouTube
- Director David Frankel reunites with original cast members Meryl Streep, Anne Hathaway, Emily Blunt, and Stanley Tucci nearly 20 years after the 2006 original opened to $27.5M domestic and legged out to $326.5M global
- Lionsgate's 'Michael' is expected to ease around -50% to $45M-$50M after making $7.6M Monday for a four-day cume of $104.8M, with the 2026 box office running 14% ahead of last year's Jan 1-April 26 frame at $2.57 billion
- Mother's Day counterprogramming is thin: Neon's horror film 'Hokum' (91% fresh on RT) opens at 2,000 theaters, Angel Studios' 'Animal Farm' at 2,500 sites (29% RT), and 'Deep Water' at 2,000 theaters — all looking at $5M or less
Why it matters: A near $180M worldwide opening — with $20M in U.S./Canada presales already ahead of recent openers like 'Dune: Part Two' — positions the sequel to leverage the Mother's Day second-weekend corridor and overseas nostalgia from the 2006 original, potentially bucking the frontloaded pattern of female-targeted films as 'Michael' cedes the Imax premium screens to Prada 2.
