Brad Pitt Makes Coffee for 16 Insulting Dogs — SkimNews
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- Brad Pitt stars in a nearly two-minute De’Longhi Magnifica Duo commercial in which real dogs insult him while he tries to make coffee.
- De’Longhi Magnifica Duo is advertised as an “all-singing, all-dancing” coffee machine retailing for about £700 in the UK, although the source says the product is beside the point.
- Spike Jonze directed the deliberately weird commercial, with dogs berating Pitt for slovenliness, ordering him to fetch a stick and denying him coffee until his attitude improves.
- The Heart of the Beast is Pitt’s new film this month about an emotionally damaged man forming a life-saving bond with a dog, which the source compares with several other dog films.
- Pitt’s previous De’Longhi commercials mostly showed him standing still and smouldering, making the new comic dog campaign a conspicuous change in presentation.
Why it matters: At roughly £700, De’Longhi is backing the Magnifica Duo with a two-minute celebrity ad whose main attraction is Pitt’s comic performance and humiliation by real dogs, not a technical product demonstration. The campaign trades a conventional coffee-machine pitch for personality and a conspicuous dog association with Pitt’s film.
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