Wawa adds branded EV chargers beyond Tesla in Pennsylvania
Get the Energy newsletter
Daily energy & climate — solar, EVs, oil, the policy fights and tech bets shaping the transition. Free.
- Wawa is rolling out self-branded DC fast charging stations at eight Pennsylvania stores this year, extending its branded charging push beyond an earlier Tesla Supercharger partnership.
- Electrify America is supplying its white-label platform — equipment, software, and network support — letting Wawa operate the stations under its own name.
- Five of the eight sites will offer both NACS and CCS connectors with speeds up to 400 kW; the other three will be CCS-only chargers capable of 350 kW, putting the hardware among the fastest public chargers being deployed in the US.
- Rich Makin, Wawa's senior vice president and chief fuel and development officer, framed the Pennsylvania rollout as a test of Wawa-owned charging that gives the retailer more control over reliability, branding, and customer experience.
- The eight locations span Bristol, Allentown, and Quakertown (350 kW CCS-only) plus Upper Darby, Phoenixville, Media, Williamsport, and Reading (400 kW with CCS and NACS).
- Wawa also still hosts Tesla and IONNA chargers; the new stations don't replace those relationships but signal the chain wants a more direct role in selling electricity as EV charging becomes a bigger part of the convenience-store business.
Why it matters: Wawa is testing whether owning the charging experience — not just hosting third-party chargers — pays off across its 14-state footprint, with eight Pennsylvania sites as the proving ground. The 400 kW hardware puts the chain among the fastest public-charging deployments in the US, meaning longer dwell times for coffee and hoagie runs. Control over branding and reliability lets Wawa compete on customer experience as EV charging becomes a core convenience-store revenue line.
Ask SkimNews
